Get Ready to Run to your Nearest Target for Victoria Beckham’s Newest Limited Collection

victoria-beckham-target-mainThe Victoria Beckham Collection for Target debuts in-store and online April 9 

For many of us that are tried and true Victoria Beckham fans and own a few of her very distinctive designer looks, we have been waiting for this day since it was announced back in October of 2016.  So now, the anticipation for Victoria Beckham x Target limited edition  collection’s launch on April 9th is quickly growing.

Victoria Beckham for Target has been created as a reflection of the Victoria, Victoria Beckham line, as well as Beckham’s everyday life and the shared experiences between mother and child. Her inspiration is derived from her relationship and bonding experience with her daughter, Harper.

The In-store and online collaboration will include 200 pieces including both women and children, ranging from $6 to $70 with most items under $40.  With more than 200 items featuring soft pastels, bright pops of color and pretty spring prints, the collection is feminine and functional and reflects the designer’s commitment to quality craftsmanship.  Victoria Beckham for Target will be offered in sizes XS-3X for women and NB-XL for girls, toddler and baby. Standout pieces include easy-to-wear dresses, rompers and playful tops and bottoms for women, with corresponding styles for girls, toddler and baby.

Victoria was quoted as saying: “Working with Target has been a really exciting process, and this partnership allows us to share the essence of Victoria, Victoria Beckham with more people than ever before,”  “I was inspire to create the Victoria, Victoria Beckham line when I was pregnant with Harper, and sine its launch, the category has evolved into an established lifestyle collection. With both the line and my daughter turning five, I felt it was the perfect time to extend into a more accessible price point and to celebrate both milestones by opening the range up to include childrenswear for the first time.”

FOR HER…..

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FOR THE KIDDIES

Untitled-1A great classic look for the Mom and Daughter ‘look alike’ dresses….a dress that Victoria was quoted as saying was Harper’s favorite dress in the collection 

For the kids collection, as mentioned above,  Victoria Beckham felt it was the perfect time to explore childrenswear for the first time  and to have pieces that are more  inclusive to the general public since both her line,  Victoria, Victoria Beckham and her daughter, Harper are both turning 5.

Her attention to details makes a world of difference, such as contrast sleeves on a dark piece or tuxedo stripe details on trousers that would otherwise look incomplete. A few of the pieces will be matching for mother and child such as the drop waist dress and black collared dress shown above.  The following looks  are both pretty and functional for the young gals.

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Designer Victoria Beckham

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photos courtesy of Target 

About Roz Pactor

I am a fashion and marketing consultant and blogger based in Houston, Texas. With more than three decades of experience in fashion retailing that has spanned Foley’s, Neiman Marcus and Bloomingdale’s NYC, I have earned a reputation for delivering expertise, energy and enthusiasm to my roster of clients. I have remained closely connected with designer women’s fashion as well as the misses, teens, men’s and children’s apparel and accessories markets from coast to coast.

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