Big Night of Celebration at Elizabeth Anthony’s Second Annual Generation of Glamour, featuring Escada

Elizabeth Anthony brought Escada Resort and Spring 2016 Collection to Houston for EA’s 2nd Annual Generation of Glamour Style show, benefiting United Way of Greater Houston Women’s Initiative. Over 200 guests attended the instore party and then headed out to a large tent that featured a fabulous show by Jeanne Ruberti that highlighted first the Escada 40th Anniversary collection and then presented to the audience 10 women and their daughters and/or daughter-in-laws modeling their favorites from Escada. The ‘Celebrity models’ had a ball and so did everyone watching this lively part of the show. Cheers were received for all, making for a very fun and festive evening of lights bites, champagne and live music.

Julie Roberts, Justin Makris, Jennifer Mohler

Anne Neeson, United Way, Vice President of Donor Giving

The Escada 40th Anniversary Collection

As 2016 approaches, so does the 40th Anniversary of the founding of the Escada Collection. Founded in 1976, it was first introduced to the U.S. in 1978. In speaking with their reprsentatives, Mesha Heart, Regional Sales and Merchandising and Becca Evan, Account Executive that handles Elizabeth Anthony, specifically they had interesting insight into the collection. The ladies shared that in this Anniversary collection, Escada was taking a step back to it DNA, it’s heritage and have looked to their archives for inspiration that they have modernized for the today woman. The collection, they say has “very much a ’70’s vibe, greatly inspired by Yves St. Lauren’s safari inspiration.” We spoke also of their partnership with Loro Piano, a personal favorite of mine, and how this items influenced by Piano can be found on exclusive labels in their garments.

Lastly they spoke of how they loved Houston, it felt very much like home to them as Julie, who they consider so inspirational, along with her team carry a very special, “customer comes first” vibe throughout her team and for that could not be happier to launch this important collection at Elizabeth Anthony.